Learn how two NY-based plastic surgeons have made a shared surgical suite model that helps private practitioners to expand their reach, reduce overhead and provide high-quality patient care by safety of hospital quality, luxury facilities and a strategic membership structure.
By ears Tepper, MD and Evan Garfein, MD
On 497 Greenwich Street, where Tribeca Hudson meets Square, we founded Greenwich Street Surgical (GSS) with a daring visibility: to redefine the outpatient plastic surgery experience for bone patients and both standing up. GSS is located at the intersection of handy and calmness and offers discreet luxury just a stone’s throw from the West Side Highway, Holland Tunnel, FDR Drive and Brooklyn Bridge, but feels a world away, hidden between the Cobbestone Charm van Greenwich and Spring Streets.
Luxury meets function: a space that is designed for Excellency
GSS is a best-in-class, shared office-based surgery (OBS) designed and offers a rare forehetic surgeons with rare opportunity: the possibility to operate in a private setting that combines uncompromising hospital safety with responsibility of full-time ownership. Exclusive dedicated to aesthetic procedures, GSS gives priority to patients by combining clinical excellence with design inspired by hospitality.
Hospital infrastructure in a boutique environment
GSS was built by a real estate team in health care with a deep expertise in the hospital and ASC (ambulatorly surgery center) construction. Every detail, from the clinical infrastructure to the interior finish, tried to offer seamless and comfortable experience selected. The space meets rigorous safety standards and maintains Aaasf (class C) accreditation, in full compliance with OSHA instructions.
Surgical suites with surgeon-centric design
Inside, GSS has three fully equipped operational suites with medical in-wall medical gas and suction power, two private prod-operative bays, three Pacu bays and a central nursing station.
Physicans benefit from a private entrance that offers direct access to the lounge, dressing room and operating rooms, completely separate from the patient areas to realize privacy and to streamline the workflow.
Patient experience with five -star hospitality
From the moment that patients walk through the entrance at street level, they are greeted by the envy of hospitality. A dedicated lift transports them downstairs to the private surgical suite, where they can store the assets personally. All anesthesia for anesthesia is only granted by Board-certified anaesthesiologists who work together, a full-time medical director and dedicated nursing team, Riding Patients receive top care of consultation This recovery.
Recovery and adapted facilities
We have paid special attention to the recovery experience. Families or escorts of patients have access to spacious waiting room that is equipped with a flat-screen TV, refreshments and outdoor seats in warmer months.
Extra offers in Concierge style include:
- Partnerships with nearby luxury hotels for overnight repair remain at the preferred rates
- Access to a private duplex apartment in the facility, manned by private RNs that are available on request 24 hours a day
- Dining options in the room from an adapted menu
- Coordinated car service for door-to-door transport
These thoughtful details and considerations reflect our conviction that healing and recovery are important because the surgical procedure is.
A strategic platform for aesthetic surgeons
GSS is not only a surgical facility -it is a strategic platform for aesthetic providers. Although hospitals and traditional ASCs offer the needy infrastructure, they offer failure shorts for aesthetic rise, they offer limited control and personnel control, long patients on the patient, high procedural costs and the environment that the privacy and luxury patients who do not expect the patients from today expect.
Flexible, prestigious, turnkey practice expansion
For emerging people who want to expand their footprint in New York without the overhead of owning a full-time or, GSS offers Turnkey solution. With the use of our suites, physicans can work with top facilities in a prestigious setting, which improves their brand image and is optimized for costs and flexibility. Unlike many shared office spaces, GSS was the design to set up to practice in such a way that the facility feels like it was his or her own. There are not individual names, diplomas or holiday images in the surgical space.
Introduction of the Elite Surgic Partner Program
Perhapps One of the most unique aspects of GSS are the facilities around Armiteon membership. We recently unveiled at the first-Os-Kind membership model for surgeons, inspired by the loyalty structures of the Top-Tier Aviation Program. Designed to pick up and reward based on their annual surgical hours at our facity, the program offers different levels. Each layer unlocks escalating benefits that support success, comfort and growth – from priority or planning and administrative caretaker services to marketing support, and even tailor -made scrubs. Surgeons who use more time for the facility, resolve exclusive benefits such as dedicated or block access and VIP facilities, which strengthens our mission to create a Premium-Firs experience. With real-time hour follow, rollover benefits and end-of-year bonus or credits, the elite surgical partner program goes beyond a reward system IDs Initititely Initifed Community-building to promote loyalty, streamlining workflows and elevating standard surgical care.
Shared space, shared excellence: Tips for business and branding
Whether you expand your patient basis or raise your practical environment, a secular location such as GSS offers a useful benefit – especially when serving our client of fashion, financial and entertainment professionals.
From a business perspective, the use of a shared space such as GSS makes it possible to maximize use, while accreditation standards are maintained and continuously invests in the top equipment, personnel and infrastructure. What is even more important, it promotes it to compile a cooperation cosystem of leading providers – that shared excellence shared and at the same time presented individual practical identities.
If you are a doctor who launches a shared surgical suite, there are some important considerations here:
- Define your business model: Determine whether your facility supports long-term co-practice or flexible rent. Consider streamlining a business entity or operating an existing LLC to streamline liability and tax considerations.
- Legal and regulatory compliance: The facity must meet all local, provincial and federal codes, especially for use with multiple doctors. Each provider must keep individual malpractice, licensing and management certifications. Make yourself familiar with the Stark law and the anti-kickback statute, which government relationships and referral schemes.
- Serve your partners by your partners: A shared space reflects the collective reputation of all its users. Choose tenants carefully not only on the basis of clinical skills, but also for professionalism and brand alignment.
- Clarifying branding and boundaries: Determine clear expectations about signposting, digital comsence, social media and online reviews. Patients must be Uble to distinguish between providers to protect the individual brand integrity of each practice.
Last thoughts: Innovation meets community in aesthetic care
Greenwich Street Surgical is made, not only as a destination for an operation, but as a reinvestion of what a surgical experience can be. It is a space where safety meets refinement, where collaboration replaces the competition and where the future of aesthical and reconstructive care is formed in real time. We are proud to offer this facility to patients and surgeons, and hope that our model inspires others to pursue innovative, patient -oriented approaches to care and practical growth. PSP
Photos thanks to Tepper, MD and Evan Garfein, MD.
Ears tepper, md, A board-certified plastic is created specialized in cosmetic and reconstructive surgery. He has been collected internationally for groundbreaking stem cell therapy and 3D -coming innovation. Tepper serves as director of aesthetic and craniofacial surgery at Montefiore Medical Center and assistant professor at the Albert Einstein College of Medicine.
Evan Garfein, MD, is the head of plastic surgery at the Montefiore Medical Center and professor of surgery at the Albert Einstein College of Medicine. To form certified plastic and reconstructive on board, it specializes in breast and bodyesthetics. He has published extensively, has contributed to biomedical patents, contributed to legislation on breast competition agencies and trained in Columbia, Harvard and Nyu.
Recognize authors:
We would like to do Aconowled the following individuals for their roles in Greenwich Street 497 and Greenwich Street Surgical. Atkins Companions (Cory Atkins), RP Builders Group (Rich Privitera, Dave Roman), Newman Design Architects (Brian Newman, Paul Green), MP Interior Design (Michelle Patane), Montefiore Health System Facilities & Real Estate Shahdi), Montefiore Foreenenenen Babcock), Montefi, Montefi, Montefi, Montefi, Montefi, Montefi, Montefi, Montefi, Montefi, Montefe), Montefe), Montefe), Montefi, Montefe), Montefe), Montefe), Montefi, Montef. Solmonese), Montefiore Facty Group Practice Berman), Tribeca Surgiworks (Genevieve Mercury, Maryellen Jurgenen, Dr. Edward Decter) and Dr. ir. Arthur Perry.
