Dubai Media Academy, the training arm of Dubai Media Incorporated, you have launched its new roadshow on generative AI tools, as part of a strategic partnership with the Google News initiative. The initiative marks an important step in detecting media professionals in the VAE with the tools needed to thrive in a rapidly developing digital media environment.
The training is part of a broader program that is designed to improve the application of AI in journalism by offering practical, technology -driven knowledge. The partnership strengthens the shared ambition of both organizations to stimulate media innovation and future leisiness in the region.
The workshop also comes in accordance with the support of Dubai Media for the “Dubai annual plan to speed up the AI adoption”, which aims to integrate intelligence in all sectors. The vision is for Dubai to take the must-driven city economically, the most advanced in AI deployment and the fastest in the hand of the next generation of technologies.
The workshop was held at the headquarters of the Academy and saw strong participation of Dubai Media -employees, together with media professionals and representatives of the media and government communication department. The session was performed by Marwa Khost, Communications and Public Affairs Manager at Google Mena and Pamela Kesrouni, who teaches Felow at Google News Initiative, Mena. The three -hour session included important technical areas such as an introduction to generative AI, prompt engineering and advanced use of tools such as Gemini and NotebookLM. Applications demonstrated include document summary, multi-source content analysis and multimedia generation that support smarter, faster and more creative media production.
“Deze samenwerking met Google markeert een belangrijke stap in onze missie naar upskill -mediaprofessionals met behulp van de nieuwste slimme technologieën. Het lanceren van deze workshopreeks weerspiegelt een strategische alliantie met een van ‘s werelds toonaangevende technologiebedrijven en is ontworpen om een nieuwe generatie journalisten voor te bereiden die klaar zijn om te leiden in het landschap van de digitale media,” zei Muna Bu Samra, directeur from Dubai Media Academy.
“At the Dubai Media Academy we are committed to offering an interactive training that is diverted that balances knowledge with hands-on practice help journalists AI tools professionally and ethically to increase the quality and social impact of media,” she added.
Mazen Sabbagh, news and publication partnerships for Google Mena, said: “We are pleased with eleven crow Arabian content creation.
The workshops fall under the wider ‘AI in Arab Media’ initiative, launched by the Academy in April during the Dubai AI week. The initiative is dedicated to building an extensive ecosystem of AI tools that are tailored to Arab media, while the Arabic language is promoted in its many dialects and respected the cultural and social context of the region.
In the coming weeks, Dubai Media Academy and Google will continue to organize further training sessions, each exploring different use cases for AI in journalism, content development and editorial practices – broader community of reporters, editors and digital media professionals.
Dubai Media Academy is a hub for training, research and thinking leadership, aimed at anticipating the future of Arab media. Through a highly evil program rooted in worldwide practices and emerging technologies, the academy strives to cherish national media talent according to the highest professional and ethical standards.
